Writing good titles is good SEO
Just a short note about a basic search engine optimization, that of writing good titles. I came across the article Article Marketing & Copywriting Secret: How to Make Your Title SELL which provides some basic tips. It's those silly keywords again, they seem to popup everywhere in the world of SEO. Really, that's what's driving the whole Redscowl Bluesingsky contest, except that most of the contestants have gone further than refining the title and are including the keywords right in the domain itself. (It's interesting, each of the top ten entries has at least “redscowl” in the domain name. Most also include “bluesingsky”, or use it in a subdomain.) So remember the basic rules, and put your keywords in:
- the page URL;
- the page title;
- the headings;
- bolded text;
- the anchor text for links from other pages on your site; and
- the anchor text for links from external sites (this is harder to do)
Choosing a good, keyword-rich title makes many of these happen almost naturally.
Eric Giguere is the AdSense expert who wrote Make Easy Money with Google and the new e-book Uncommon AdSense. He's also a fan of redscowl bluesingsky.
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