Is your site targeted?
Head over to the Inside AdSense blog to find out how to see if advertisers are targeting your site with their ads. AdWords introduced site-targeted ads a while back, and now AdSense publishers can see if site-targeted ads are being shown on their site and if they're getting clicks or not.
I was surprised to discover that someone's been specifically targeting EricGiguere.com; of all my sites that wasn't the one I expected! Interesting. Note that you can get channel-specific information about the targeting, so if your channels are discrete enough you should be able to tell which keywords those advertisers are targeting.
Eric Giguere is the contextual advertising expert who wrote Make Easy Money with Google and Uncommon AdSense. You can read this blog by mail if it's more convenient for you, just send a blank email to memwg-blog@aweber.com to subscribe.
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