Googling for Gold

This isn't really AdSense-related, but interesting to most AdSense publishers anyhow. This week's BusinessWeek magazine has two stories about Google:

Read them while they're still available online for free; these things tend to disappear into a “subscriber-only” section once the new edition of the magazine's out. (Another example of the Long Tail at work.)

Coincidentally, one of Google's early funders, now a billionaire thanks to his GOOG stock, just donated a whack of money to my alma mater, the University of Waterloo, and they're renaming the computer science school in his honor.

How many three-cent clicks does it take to make a billion, anyhow?

Eric Giguere is the author of Make Easy Money with Google, a real (printed!) introductory AdSense book for non-technical people, available at all fine bookstores. For more information, subscribe to his AdSense newsletter and get a free bonus AdSense traffic tip just for subscribing. Or add the book directly to your Amazon shopping cart for easy ordering!

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