Google Enters The Domain Business
Although not everyone knows it, Google's been a domain registrar for quite a while now. But they did this primarily so they could get access to useful data about domains, such as when they were first registered and how long they're registered for. They can factor this information into their search algorithms to help discern “quality” sites from the riff-raff. (Of course, their definition of “quality” may not agree with yours, but that's a different topic…)
Anyhow, today Google has officially entered the public domain registration business by partnering with a couple of other registrars. The domains will sell for $10 a year. They're really aiming this service at people who are using the “Google Apps For Your Domain” suite.
Now, unless you're a real Google lover, I wouldn't get too excited by this. You can get .com domains today from 1 & 1 for only $5.99, which includes privacy. That's a pretty good deal. Even using GoDaddy directly will get you domains more cheaply.
Also, conspiracy theorists will no doubt conclude that this is just one more way for Google to get access to information about who actually owns which sites.
I've always recommended keeping your domain registration and web hosting separate. I'd say you should extend this separation-of-church-and-state principle to Google, too. You make money from Google with AdSense. Go somewhere else for your domains.
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Eric Giguere wrote Make Easy Money with Google and Uncommon AdSense. His goal is to get his AdSense blog into Matt Cutts' blogroll.
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