AdSense Discovery Bucks The High-Priced AdSense Package Trend

So today I get email from Ben Shaffer (he runs a high-paying keyword site) announcing his new AdSense Discovery package, a set of books, software, audios and videos aimed at those who want to get started with AdSense. (No, sadly, I'm not one of the “gurus” he interviews. Nobody seems to want to interview me… wah, wah, wah…) I can't comment on the quality of the package since I haven't seen it yet and I'm not sure I have the time to actually review it for a while. I'd be curious to hear your comments about it if you do buy it.

If the free three-month membership to Ben's keyword site interests you (he gave me a free membership a long time ago, though I don't really use it, so I can attest that the site is at least legitimate), be sure to keep in mind the caveats I mentioned in my high-paying keywords series. Remember, it's rare that an advertiser will actually pay the top price shown for an ad. There's often a large drop between the first and second place bids and other factors (like smart pricing, separate bidding for the content network, landing page quality) can further reduce the final price an advertiser pays. (Sometimes quite drastically — I was able recently to change an AdWords ad I placed that had an $11 per click minimum to $0.45 per click just by working on the landing pages. It took some work, though.)

What really interested me, though, was the price for the entire package. Surprisingly enough, Ben is actually selling this package for a semi-reasonable $67, which is much lower than I've seen for most of these kinds of packages. (I suspect $67 is probably a minimum price to get enough attention from affiliates.) I was expecting to see $147 when I clicked the order button. I'm finishing up my new e-book, Uncommon AdSense, and I don't plan on charging much for it, either. (How does $37 sound to you for a 100-page e-book packed full of info?) I wonder if this is a trend? Perhaps the market for the overpriced packages has finally been saturated?

Or maybe I'm just being silly. Sorry, don't know what came over me…

Sponsored Link: OK, I bought the Dominating CB, I admit it. It's a decent enough video introduction to making money via ClickBank, but for $97 I think Affiliate “Project X” is much better value. (Though it seems like Dominating CB did a much better promotional job.)

Eric Giguere wrote Make Easy Money with Google, which is not the spammy get-rich book you might think it is, and is about to release (finally) Uncommon AdSense, a book aimed at more experienced AdSense publishers. And no, it won't be overpriced.

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