Review: The 4-Hour Workweek (Part 2)
Let’s continue our review of The 4-Hour Workweek. I’m doing this review in parts so I get everything right, so bear with me on this one…
D Is For Definition
The first few chapters of the book concern themselves with the “D” part of the “New Rich” DEAL (Definition, Elimination, Automation, Liberation). Here’s my two-sentence summary of what he’s saying:
The point of life shouldn’t be to work hard so you can eventually retire. In fact, what you should do is minimize the work you do today so you can enjoy your life now.
When I started reading the book I immediately thought of my father-in-law, now deceased over a year. He worked most of his adult life as a baker in someone else’s employ, until a change in ownership at the bakery and the incompetent new owners caused the business to fail and put him unexpectedly out of a job at 62. He didn’t have a pension, just his own savings and the government pension plan.
Now Bob was a very frugal guy who knew how to manage money. But he didn’t have a lot of money, certainly not enough to do much more than pay the bills. And that’s the way it stayed, until he died last year of lung cancer. He should have been enjoying his retirement, but he couldn’t, because he was worried about money and then he got sick.
The point of the book is to not end up in this kind of situation. Which means you need money, right?
Money Does Not Equal Power
But it’s not a book about money. As Tim says:
“Money is multiplied in practical value depending on the number of W’s you control in your life: what you do, when you do it, where you do it, and with whom you do it. I call this the ‘freedom multipler.’”
In Tim’s view of the world, someone who is working just a few hours a week but has the freedom to kick back and really enjoy life is more “powerful” than someone who makes 20 times as much money but has no time to do anything with that money. Remember how everyone on Northern Exposure seemed to have so much fun? Same basic principle.
Changing the Rules
Tim then goes on to discuss how he managed to win a gold medal in Chinese kickboxing, by closely analyzing the rules of the championship and figuring out how we could win using technical knock-outs instead of hard work. From a purist’s point of view, he cheated. But he stayed within the rules and got his gold medal.
Many readers will object to this story, and it won’t be the last story of his they’ll object to. In fact, Tim has a very impersonal take on things throughout the book. If you think about it, though, it makes sense. Tim treats his life as a business.
Let’s fact it, there are things that businesses do that individuals wouldn’t necessarily do. The ends often justify the means. Or “all’s fair in business”. Most people keep their home and work personas separate. But I don’t think Tim does. Which is why he’s able to do the kinds of things that he discusses. And which is why a lot of people are going to have trouble following along because they can’t do a Vulcan mindmeld on themselves.
Gotta run, so let’s continue this later…
Sponsored Link: Looking to quickly build good-looking, well-linked, AdSense-ready sites? Check out my PLRSiteBuilder tool.
Eric Giguere is the author of the AdSense book “Uncommon AdSense” and the award-nominated AdSense blog “Make Easy Money with Google and AdSense”. Subscribe to the blog and get free stuff!
PLRSiteBuilder News
Yesterday I mentioned that I’d been quiet recently because I was working on improvements to PLRSiteBuilder. Today I just released version 1.0.6 to the prelaunch customers who’ve been helping me shake down the bugs and stuff. The major new feature is the automatic splitting of articles across multiple pages based on minimum and maximum word counts. For example of what I mean, see The Thyroid’s Role In Weight Loss, a longish article of about 700 words that has been automatically split into three pages from a single input file, complete with page-to-page navigation. I’m trying to make site construction as effortless as possible so that you can focus on writing (or editing) good content.
If PLRSiteBuilder is of interest, please sign up for my mailing list so you can be notified of when it goes live. The plan was to start selling it this week, but that may be delayed as I keep adding new features to it.
OK, end of advertisement. In the next post we’ll return to our review of The 4-Hour Workweek.
Sponsored Link: Looking to quickly build good-looking, well-linked, AdSense-ready sites? Check out my PLRSiteBuilder tool.
Eric Giguere is the author of the AdSense book “Uncommon AdSense” and the award-nominated AdSense blog “Make Easy Money with Google and AdSense”. Subscribe to the blog and get free stuff!
Review: The 4-Hour Workweek (Part 1)
If you’re wondering why I’ve been so quiet lately, it’s partly because I’ve been working on PLRSiteBuilder. But it’s mainly because I had to move memwg.com to a different host, which took a few days to do properly. Everything seems to have gone well except for a couple of comments that were lost after the site was migrated but before the name servers (the computer servers that map memwg.com to a geeky numerical address) were updated. So, back to the fun. Today we start the week with a long-overdue book review.
The 4-Hour Workweek
I picked up a copy of Tim Ferriss’ book The 4-Hour Workweek in August while I was vacationing with my family in New York. We were visiting the Hamptons, actually, that famous enclave of the rich, which seems somehow appropriate, since the point of the book is to make enough money to escape the daily grind of work and give yourself lots of time to do the things you really want to do instead. But it’s not about becoming rich, at least not in the traditional sense.
The book starts with a discussion of what Tim refers to as the “New Rich”:
The New Rich are those who abandon the deferred-life plan and create luxury lifestyles in the present using the currency of the New Rich: time and mobility. This is an art and a science we will refer to as Lifestyle Design.
So in Tim’s parlance being “rich” isn’t about money, it’s about time. You only need enough money to do what interests you. Tim goes away for months at a time and stays in new places, learns new languages, generally has fun. Sounds pretty good, I must admit. But how do you get there?
DEAL: Definition, Elimination, Automation, Liberation
To become a member of the New Rich you must use the DEAL process. DEAL is an acronym for the four steps required to live the life of the New Rich:
- Definition is about understanding what being a member of the New Rich entails.
- Elimination is about ruthlessly eliminating useless, unecessary, and/or unwanted distractions in order to free up time.
- Automation is about making money on “autopilot”.
- Liberation is about getting away from your day job and living a truly mobile lifestyle.
It sounds simple enough, and I’m sure many AdSense publishers are interested in having the kind of lifestyle Tim has, but the devil’s in the details. So how does this really work? Stay tuned for Part 2…
Sponsored Link: Looking to quickly build good-looking, well-linked, AdSense-ready sites? Check out my PLRSiteBuilder tool.
Eric Giguere is the author of the AdSense book “Uncommon AdSense” and the award-nominated AdSense blog “Make Easy Money with Google and AdSense”. Subscribe to the blog and get free stuff!
Analyzing the New York Times Keyword List
Today the venerable New York Times published an article called Competing for Clients, and Paying by the Click discussing how lawyers are using Google’s sponsored links (AdWords) to find clients. They also referenced this list of high-paying keywords on CyberWyre. Which is our topic of discussion today. (Be warned, this is going to be a very long post…)
Regular readers will recall that we’ve previously discussed high-paying keyword lists in quite some detail. I’m always skeptical of the numbers reported by most lists for a variety of reasons. Let’s look at CyberWyre’s list, which I’ve cleaned up a bit by removing duplicate entries:
$69.10 mesothelioma treatment options $66.46 mesothelioma risk $65.85 personal injury lawyer michigan $65.74 michigan personal injury attorney $62.59 student loans consolidation $61.44 car accident attorney los angeles $61.26 mesothelioma survival rate $60.96 treatment of mesothelioma $59.44 online car insurance quotes $59.39 arizona dui lawyer $59.04 mesothelioma article $58.44 new york mesothelioma $57.93 epithelioid mesothelioma $57.87 michigan car accident attorney $57.54 mesothelioma facts $57.13 mesothelioma resource $56.59 free auto insurance quote $56.57 mesothelioma doctor $56.24 mesothelioma $55.67 mesothelioma lung $55.61 mesothelioma texas $55.57 mesothelioma attorneys $55.36 mesothelioma compensation $55.28 mesothelioma incidence $55.26 malignant mesothelioma $54.54 benign mesothelioma $53.94 pleural mesothelioma $53.37 pericardial mesothelioma $53.17 personal injury lawyers los angeles $52.31 free online auto insurance quote $52.27 malignant pleural mesothelioma $52.02 free online car insurance quote $51.87 mesothelioma stage $51.86 mesothelioma smoking $51.82 mesothelioma treatment option $51.73 free car insurance quotes $51.47 austin dwi $50.82 mesothelioma survival $50.78 mesothelioma attorney $50.76 mesothelioma lawyer $50.73 mesothelioma prognosis $50.40 accident attorney michigan $50.40 mesothelioma chemotherapy $50.39 mesothelioma treatments $50.35 michigan auto accident attorney $49.29 los angeles personal injury attorney $49.25 accident helpline $48.78 mesothelioma diagnosis $48.64 abdominal mesothelioma $48.55 mesothelioma lawsuits $48.51 mesothelioma treatment $48.42 treatment for mesothelioma $47.88 mesothelioma statistics $47.74 automobile accident lawyers $47.49 dui defense attorneys $47.42 mesothelioma cause $46.91 philadelphia personal injury lawyers $46.83 mesothelioma radiation $46.77 las vegas car accident attorney $46.60 mesothelioma types $46.52 pennsylvania personal injury lawyers $46.44 asbestos cancer $46.36 mesothelioma information $46.34 arizona dui $46.31 mesothelioma lawyers $45.81 peritoneal mesothelioma $45.80 mesothelioma cure $45.80 business liability insurance quote $45.42 insurance quotes com $45.01 mesothelioma cancer $44.95 mesothelioma surgery $44.90 mesothelioma lung cancer $44.84 accident attorney los angeles $44.83 personal injury lawyers nyc $44.83 mesothelioma symptom $44.52 truck accident lawyers $44.03 online auto insurance quotes $44.02 mesothelioma disease $44.01 mesothelioma causes $43.89 mesothelioma doctors $43.86 loan consilidation $43.84 select quote insurance $43.73 personal injury attorney portland $43.49 accident attorney san diego $43.49 quotes on car insurance $43.43 auto accident attorney ohio $43.40 free auto insurance quotes $43.23 insurance comparison quotes $43.18 asbestos cancer mesothelioma $43.18 mesothelioma and asbestos $42.98 student loan consolidation $42.88 accident attorney chicago $42.86 accident compensation claim $42.65 car insurance rate quotes $42.51 california personal injury attorney $42.49 accident injury lawyers $42.49 oregon personal injury attorney $42.49 accident at work $42.34 sacramento personal injury attorney $42.23 mesothelioma asbestos $42.20 atlanta auto accident attorney $42.15 car insurance quotes $41.95 baltimore car accident attorney $41.89 seattle personal injury attorney $41.82 instant car insurance quote $41.77 symptoms of mesothelioma $41.59 mesothelioma lawsuit $41.39 mesothelioma cancer treatment $41.39 auto insurance quotes fast $41.34 san diego auto accident attorney $41.09 what is mesothelioma $40.90 treatments for mesothelioma $40.70 dui defense lawyers $40.66 san diego dui $40.63 dwi attorney $40.62 quote for car insurance $40.56 motorcycle accident lawyers $40.10 home equity line of credit $40.08 insurance price quotes $39.98 mesothelioma exposure $39.81 life insurance quotes $39.78 criminal lawyers new york $39.72 accident lawyers los angeles $39.54 atlanta car accident attorney $39.52 mesothelioma symptoms $39.48 asbestos lawyer mesothelioma $39.37 personal injury claims $39.34 accident attorney atlanta $39.32 loan federal consolidation $39.29 life insurance quotes online $39.23 refinancing $39.06 dui attorneys $38.99 minnesota personal injury attorney $38.99 mesothelioma asbestosis $38.87 century insurance $38.75 injury claims $38.72 equity line of credit $38.52 mesothelioma settlements $38.51 on line car insurance quote $38.47 select quote life insurance $38.41 desmoplastic mesothelioma $38.38 auto insurance quote $38.24 instant auto insurance quote $37.99 chicago personal injury attorney $37.96 lasik eye surgery new york city $37.95 personal injury los angeles $37.76 virginia personal injury lawyers $37.62 chicago personal injury lawyers $37.58 las vegas auto accident attorney $37.45 auto insurance quotes $37.42 maryland personal injury lawyer $37.38 free online insurance quotes $37.30 personal injury lawyer colorado $37.20 oklahoma dui $37.09 chicago personal injury lawyer $37.03 work accident $37.00 2nd mortgage $36.95 online insurance quotes $36.95 insurance quotes online $36.91 greensboro personal injury lawyers $36.89 south florida personal injury lawyers $36.81 personal injury attorney new york city $36.76 colorado personal injury attorney $36.70 florida personal injury attorney $36.70 online homeowners insurance quotes $36.63 dui defense lawyer $36.61 instant term life insurance quote $36.34 new york car accident attorney $36.34 term life insurance quotes $36.33 compare auto insurance quotes $36.29 dwi lawyer $36.20 mesothelioma clinical trials $36.19 houston personal injury attorney $36.19 personal injury attorney new york city $36.17 personal injury lawyer minnesota $36.05 auto insurance $36.00 accident attorney albuquerque $35.90 free car insurance quote $35.86 medical malpractice ohio $35.86 pennsylvania medical malpractice attorney $35.79 mesothelioma staging $35.76 personal injury lawyers san diego $35.71 automobile insurance quote $35.70 accident attorney new york $35.67 atlanta personal injury attorney $35.44 new york auto accident attorney $35.40 loan consolidating $35.36 texas dwi $35.35 georgia personal injury attorney $35.34 dui defense attorney $35.34 commercial insurance quote $35.33 tax attorney $35.22 houston accident lawyers $35.18 injury at work $35.15 home equity loans $34.90 automobile accident attorney $34.86 auto accident attorneys $34.82 mesothelioma cancers $34.81 instant auto insurance quotes $34.80 home equity loan rates $34.79 home owners insurance quotes $34.71 home equity line $34.65 accident attorneys $34.53 personal injury attorneys $34.53 compensation solicitors $34.52 car accident los angeles $34.49 motorcycle accident attorney $34.43 baltimore auto accident attorney $34.40 houston personal injury lawyers $34.39 florida accident lawyers $34.38 automobile insurance quotes $34.37 term insurance quotes $34.35 car accident attorney $34.28 injury claim $34.26 instant car insurance quotes $34.23 dui attorney $34.19 auto accident lawyers $34.17 mesothelioma patients $34.09 seattle personal injury lawyer $34.05 las vegas accident attorney $34.02 auto insurance online quote $34.00 personal injury lawyers pittsburgh $33.93 personal injury attorney philadelphia $33.80 miami accident lawyers $33.79 personal injury compensation $33.74 traffic accident lawyers $33.73 florida personal injury lawyers $33.61 florida accident attorney $33.56 aviation accident attorney $33.49 new york criminal attorney $33.45 indiana personal injury attorney $33.45 secured loan $33.44 injury attorneys $33.44 equity lines $33.41 accident lawyers $33.41 criminal lawyer new york $33.36 refinance mortgage $33.29 car accident lawyers $33.21 chicago dui $33.12 equity loan rates $33.07 kansas personal injury attorney $33.07 manhattan mini storage $32.99 compare car insurance quotes $32.58 car accident attorneys $32.56 accident solicitors $32.46 equity line $32.45 home equity credit $32.34 dwi lawyers $32.25 online car insurance quote $32.24 insurance quotes $32.24 accident lawyer new york $32.24 insurance quotes $32.23 construction accident lawyers $32.23 atlanta personal injury lawyer $32.08 houston personal injury lawyer $32.02 loan consolidate $31.98 secured loan consolidation $31.93 laser hair removal new york city $31.86 dui lawyer $31.75 mesothelioma survival rates $31.69 accident claims $31.66 accident attorney $31.62 mesothelioma cases $31.56 dwi defense attorney $31.54 car accident injury claim $31.53 houston accident attorney $31.51 home equity rates $31.46 train accident attorney $31.43 miami accident attorney $31.42 personal injury lawyer pa $31.37 free credit report com
Most of these keyphrases are lawyer-oriented, which was the point of the NYT article. And when new AdSense publishers see these kinds of lists published, they start salivating… and shortly thereafter there’s a new mesothelioma site born.
But how accurate are these numbers? One of the problem I have with these lists is that they rarely disclose how and when the values were generated. Here’s the list I get when I use AdSenseAccelerator on the same keyword list:
| Keyword | Bid 1 | Bid 3 | Bid 4 | Bid 6 | Bid 7 | Bid 10 |
| arizona dui lawyer | $56.35 | $44.63 | $30.26 | $20.31 | $8.05 | $5.36 |
| mesothelioma | $55.76 | $37.17 | $3.59 | $2.37 | n/a | n/a |
| michigan personal injury attorney | $45.43 | $30.48 | $15.31 | $10.25 | $7.97 | n/a |
| mesothelioma attorneys | $44.71 | $29.81 | $6.86 | $4.57 | $0.48 | $0.28 |
| free auto insurance quote | $41.62 | $29.54 | $6.62 | $4.41 | n/a | n/a |
| student loans consolidation | $41.55 | $27.70 | $12.49 | $8.32 | $3.32 | $2.21 |
| new york mesothelioma | $41.28 | $27.52 | $4.53 | $3.02 | $0.32 | $0.20 |
| mesothelioma risk | $40.92 | $27.27 | $2.21 | $3.65 | $0.29 | $0.00 |
| epithelioid mesothelioma | $39.57 | $26.38 | $3.69 | $2.45 | $0.41 | n/a |
| arizona dui | $38.26 | $27.08 | $4.59 | $3.04 | $0.13 | $0.06 |
| michigan auto accident attorney | $38.05 | n/a | $4.18 | n/a | $0.41 | $0.00 |
| mesothelioma texas | $35.87 | $23.91 | $2.44 | $1.61 | $0.14 | n/a |
| accident compensation claim | $35.85 | $23.90 | $10.12 | $6.75 | $2.99 | $1.99 |
| personal injury lawyers nyc | $35.67 | $26.58 | $17.60 | n/a | $11.59 | n/a |
| online auto insurance quotes | $35.15 | $26.01 | $9.79 | $6.53 | $3.24 | $2.16 |
| quotes on car insurance | $34.63 | $25.74 | $11.18 | $7.62 | $3.40 | $2.90 |
| mesothelioma lawyer | $34.44 | $22.97 | $2.46 | $1.62 | $0.15 | $0.06 |
| free auto insurance quotes | $34.02 | $24.78 | $6.61 | $4.41 | n/a | n/a |
| auto insurance quotes fast | $33.82 | $24.83 | $14.09 | $9.78 | $3.87 | $3.95 |
| accident helpline | $33.72 | $22.48 | $11.13 | $7.42 | $3.10 | $2.05 |
| insurance comparison quotes | $33.53 | $24.58 | $7.04 | $4.69 | n/a | n/a |
| business liability insurance quote | $33.24 | $24.20 | $4.38 | $3.98 | $0.28 | n/a |
| student loan consolidation | $33.22 | $22.15 | $3.20 | $2.11 | $0.13 | $0.06 |
| car insurance rate quotes | $33.08 | $24.75 | $11.21 | $7.47 | $3.71 | $2.48 |
| dui defense attorneys | $32.80 | $23.41 | $8.69 | $6.12 | $4.64 | $4.07 |
| accident at work | $32.79 | $21.86 | $3.36 | $2.22 | $0.19 | $0.08 |
| san diego dui | $32.71 | $23.16 | $3.06 | $2.03 | $0.15 | n/a |
| car insurance quotes | $32.37 | $23.69 | $5.09 | $3.39 | n/a | n/a |
| online car insurance quotes | $32.26 | $21.51 | $10.42 | $7.01 | $4.92 | n/a |
| quote for car insurance | $31.82 | $23.49 | $9.30 | $6.23 | $1.71 | $3.21 |
| mesothelioma survival rate | $31.76 | $21.18 | $1.40 | $1.33 | n/a | n/a |
| mesothelioma doctor | $31.74 | $23.00 | $4.83 | $3.22 | $0.71 | $0.45 |
| instant car insurance quote | $31.51 | $23.57 | $3.89 | $2.58 | $0.13 | $0.06 |
| life insurance quotes | $31.32 | $20.88 | $4.03 | $2.68 | n/a | n/a |
| instant auto insurance quote | $31.31 | $23.49 | $11.73 | $7.91 | $4.61 | $3.15 |
| insurance price quotes | $31.28 | $23.33 | $7.65 | $5.12 | $2.56 | $1.71 |
| free car insurance quotes | $31.04 | $20.69 | $4.40 | $2.94 | n/a | n/a |
| personal injury lawyer michigan | $31.01 | $20.73 | $10.18 | $6.93 | $5.43 | $3.64 |
| auto insurance quotes | $30.53 | $22.98 | $9.23 | $6.31 | n/a | n/a |
| auto insurance quote | $30.30 | $21.95 | $4.69 | $3.12 | n/a | n/a |
| maryland personal injury lawyer | $30.10 | $21.53 | $12.60 | $9.15 | $4.02 | $3.39 |
| loan consilidation | $29.90 | $19.93 | $9.58 | $6.71 | $2.77 | $2.59 |
| seattle personal injury attorney | $29.40 | $21.28 | $12.15 | $8.18 | $6.54 | $4.51 |
| personal injury lawyer colorado | $29.38 | $21.52 | $3.85 | $2.55 | n/a | n/a |
| auto insurance | $29.21 | $21.57 | $5.35 | $3.57 | n/a | n/a |
| accident attorney los angeles | $29.12 | $19.41 | $9.29 | $6.19 | $4.24 | $2.83 |
| mesothelioma incidence | $29.09 | $19.39 | $1.40 | $1.18 | $0.51 | n/a |
| equity line of credit | $29.03 | $19.35 | $3.25 | $2.15 | n/a | n/a |
| select quote life insurance | $28.96 | $21.74 | $8.94 | $6.11 | $4.81 | $4.11 |
| term life insurance quotes | $28.91 | $19.26 | $3.18 | $2.11 | n/a | n/a |
| mesothelioma treatment options | $28.86 | $19.24 | $2.69 | $3.25 | $0.25 | $0.00 |
| florida personal injury attorney | $28.83 | $21.33 | $12.71 | $9.18 | $4.78 | $3.69 |
| treatment of mesothelioma | $28.81 | $19.21 | $3.89 | $2.59 | $0.30 | $0.24 |
| personal injury los angeles | $28.70 | $21.08 | $3.86 | $2.57 | $0.27 | $0.14 |
| philadelphia personal injury lawyers | $28.66 | $21.09 | $9.91 | n/a | $3.99 | $0.00 |
| loan consolidating | $28.65 | $19.85 | $5.55 | $3.70 | $0.46 | $0.27 |
| colorado personal injury attorney | $28.64 | $20.12 | $4.79 | $3.94 | n/a | n/a |
| free online insurance quotes | $28.63 | $21.28 | $6.68 | $4.46 | $3.33 | $2.22 |
| austin dwi | $28.47 | $18.98 | $2.70 | $1.78 | n/a | n/a |
| accident attorney new york | $28.45 | $20.65 | $7.91 | $5.28 | $1.60 | $1.04 |
| mesothelioma treatment | $28.39 | $18.93 | $2.28 | $1.51 | $0.14 | $0.06 |
| chicago personal injury lawyers | $28.25 | $21.22 | $1.71 | $1.11 | n/a | n/a |
| mesothelioma diagnosis | $28.20 | $18.80 | $2.54 | $1.67 | $0.18 | $0.09 |
| treatment for mesothelioma | $28.19 | $18.80 | $1.49 | $2.03 | n/a | n/a |
| pennsylvania personal injury lawyers | $28.18 | $20.25 | $12.36 | $8.45 | $0.74 | $0.81 |
| sacramento personal injury attorney | $28.12 | $20.54 | $6.23 | $6.28 | n/a | n/a |
| malignant mesothelioma | $28.02 | $18.68 | $1.87 | $1.23 | $0.17 | n/a |
| georgia personal injury attorney | $27.92 | $20.66 | $5.85 | $3.90 | n/a | n/a |
| dui defense attorney | $27.88 | $19.65 | $2.93 | $2.09 | n/a | n/a |
| houston personal injury lawyers | $27.82 | $20.28 | $7.76 | n/a | $2.99 | n/a |
| criminal lawyer new york | $27.65 | $18.96 | $5.65 | $3.80 | $0.65 | $0.41 |
| commercial insurance quote | $27.60 | $18.47 | $4.63 | $3.09 | n/a | n/a |
| pennsylvania medical malpractice attorney | $27.59 | $20.66 | $4.27 | $2.84 | $0.86 | n/a |
| compare auto insurance quotes | $27.56 | $20.15 | $5.17 | $3.44 | n/a | n/a |
| houston personal injury attorney | $27.54 | $20.25 | $10.50 | $7.48 | $6.50 | $4.60 |
| automobile accident lawyers | $27.52 | $18.35 | $7.82 | $5.31 | $3.81 | $2.54 |
| aviation accident attorney | $27.42 | $19.27 | $5.98 | $4.07 | $1.38 | $1.14 |
| accident attorney san diego | $27.29 | $18.55 | $10.23 | $6.82 | $5.06 | $3.38 |
| home equity loan rates | $27.16 | $20.25 | $9.73 | $6.70 | $4.96 | $3.33 |
| atlanta personal injury attorney | $27.12 | $20.03 | $2.68 | $2.46 | n/a | n/a |
| michigan car accident attorney | $27.03 | $18.02 | $3.86 | $3.66 | n/a | n/a |
| minnesota personal injury attorney | $27.03 | $19.55 | $12.10 | $8.68 | $5.06 | $5.34 |
| home equity line | $26.94 | $19.39 | $2.88 | $1.90 | n/a | n/a |
| accident lawyers los angeles | $26.91 | $17.94 | $5.78 | $3.85 | $0.69 | $0.43 |
| select quote insurance | $26.88 | $19.68 | $5.67 | $3.84 | $1.92 | $1.28 |
| mesothelioma attorney | $26.77 | $17.84 | $1.49 | $0.97 | $0.16 | n/a |
| personal injury attorney philadelphia | $26.57 | $19.24 | $4.30 | $2.87 | $1.94 | n/a |
| new york criminal attorney | $26.57 | $19.80 | $4.34 | $2.89 | $0.38 | $0.21 |
| criminal lawyers new york | $26.51 | $17.76 | $3.03 | $2.47 | $0.14 | $0.00 |
| 2nd mortgage | $26.49 | $17.67 | $8.07 | $5.43 | $3.43 | $2.31 |
| car accident injury claim | $26.38 | $17.58 | $7.95 | $5.30 | $2.51 | $1.95 |
| atlanta personal injury lawyer | $26.24 | $18.90 | $8.46 | $5.64 | $3.58 | $2.38 |
| loan federal consolidation | $25.98 | $18.69 | $9.20 | $6.26 | $3.59 | $2.41 |
| equity loan rates | $25.82 | $19.23 | $7.74 | $5.22 | $3.99 | $2.65 |
| pleural mesothelioma | $25.79 | $17.19 | $1.86 | $1.23 | $0.27 | n/a |
| accident lawyer new york | $25.64 | $17.95 | $3.49 | $2.50 | n/a | n/a |
| personal injury attorney portland | $25.58 | $18.38 | $7.57 | $5.51 | $3.41 | $3.73 |
| instant car insurance quotes | $25.33 | $18.97 | $8.03 | $5.35 | n/a | n/a |
| malignant pleural mesothelioma | $25.16 | $16.77 | $1.77 | $1.17 | $0.32 | n/a |
| automobile insurance quotes | $25.11 | $18.50 | $6.38 | $4.25 | n/a | n/a |
| mesothelioma chemotherapy | $25.04 | $16.69 | $4.37 | $2.92 | $0.83 | $0.79 |
| instant auto insurance quotes | $25.03 | $18.83 | $8.24 | $5.49 | n/a | n/a |
| auto insurance online quote | $24.99 | $18.53 | $4.44 | $2.96 | n/a | n/a |
| truck accident lawyers | $24.93 | $17.06 | $7.63 | $5.22 | $3.10 | $2.12 |
| accident injury lawyers | $24.78 | $16.62 | $7.67 | $5.14 | $4.18 | $2.80 |
| personal injury compensation | $24.53 | $16.35 | $2.91 | $2.26 | $0.08 | $0.00 |
| mesothelioma settlements | $24.24 | $16.16 | $2.42 | $1.61 | $0.20 | $0.12 |
| mesothelioma lung | $24.19 | $16.13 | $1.22 | $0.79 | n/a | n/a |
| accident attorney chicago | $24.12 | $16.39 | $6.73 | $4.83 | $2.88 | $2.22 |
| virginia personal injury lawyers | $23.90 | $17.53 | $7.12 | $4.78 | $1.60 | $0.00 |
| oregon personal injury attorney | $23.81 | $16.37 | $7.06 | $4.91 | $4.80 | $3.83 |
| injury at work | $23.80 | $15.86 | $4.23 | $2.82 | $0.45 | $0.25 |
| mesothelioma statistics | $23.79 | $15.86 | $2.32 | $1.55 | $0.37 | $0.00 |
| mesothelioma types | $23.76 | $15.85 | $0.64 | $0.56 | $0.13 | $0.00 |
| mesothelioma compensation | $23.71 | $15.81 | $1.86 | $1.21 | $0.12 | $0.07 |
| seattle personal injury lawyer | $23.53 | $17.17 | $2.41 | $2.19 | n/a | n/a |
| baltimore auto accident attorney | $23.33 | n/a | $6.22 | n/a | $1.52 | $0.00 |
| home equity loans | $23.20 | $15.82 | $3.25 | $2.15 | n/a | n/a |
| accident attorney michigan | $23.17 | $15.45 | $2.47 | $1.63 | n/a | n/a |
| life insurance quotes online | $23.12 | $15.43 | $1.21 | $0.79 | n/a | n/a |
| mesothelioma doctors | $23.10 | $17.29 | $2.11 | $1.41 | $0.40 | $0.27 |
| las vegas accident attorney | $23.05 | $15.60 | $8.14 | $5.67 | $4.04 | $3.10 |
| automobile insurance quote | $23.05 | $16.57 | $7.87 | $5.24 | $3.70 | $2.46 |
| chicago personal injury attorney | $22.92 | $16.70 | $8.25 | $5.50 | $2.31 | $1.54 |
| dui attorneys | $22.85 | $16.13 | $1.68 | $1.10 | n/a | n/a |
| chicago personal injury lawyer | $22.74 | $16.21 | $2.97 | $1.96 | n/a | n/a |
| accident attorney atlanta | $22.52 | $15.02 | $3.52 | $2.84 | n/a | n/a |
| california personal injury attorney | $22.49 | $15.55 | $8.99 | $6.08 | $5.85 | $3.90 |
| insurance quotes online | $22.44 | $16.30 | $6.43 | $4.29 | $2.66 | $1.78 |
| online insurance quotes | $22.44 | $16.30 | $6.43 | $4.29 | $2.66 | $1.78 |
| baltimore car accident attorney | $22.39 | $15.95 | $4.80 | $4.93 | n/a | n/a |
| personal injury lawyer pa | $22.26 | $16.79 | $9.40 | $6.71 | $4.06 | n/a |
| mesothelioma resource | $22.16 | $14.77 | $1.28 | $0.83 | n/a | n/a |
| atlanta auto accident attorney | $22.08 | $14.72 | $4.85 | $4.62 | n/a | n/a |
| mesothelioma facts | $22.05 | $14.70 | $1.29 | $0.85 | $0.23 | $0.15 |
| motorcycle accident lawyers | $21.86 | $14.58 | $5.04 | $3.36 | $0.89 | $0.57 |
| houston personal injury lawyer | $21.85 | $15.85 | $11.57 | $8.35 | $7.08 | n/a |
| mesothelioma treatments | $21.82 | $14.54 | $1.30 | $0.84 | $0.09 | $0.00 |
| mesothelioma article | $21.81 | $14.53 | $0.40 | $0.00 | n/a | n/a |
| auto accident attorney ohio | $21.73 | n/a | $4.39 | n/a | $0.36 | $0.00 |
| home equity rates | $21.69 | $15.56 | $4.44 | $2.95 | n/a | n/a |
| equity line | $21.65 | $15.22 | $3.75 | $2.49 | n/a | n/a |
| term insurance quotes | $21.61 | $14.40 | $9.66 | n/a | $6.59 | $4.39 |
| accident solicitors | $21.60 | $14.40 | $4.47 | $2.98 | $0.45 | $0.25 |
| pericardial mesothelioma | $21.33 | $14.22 | $1.20 | $0.79 | $0.18 | $0.08 |
| accident attorney albuquerque | $21.31 | $15.65 | $5.49 | n/a | $3.27 | n/a |
| free car insurance quote | $21.24 | $15.32 | $2.30 | $1.51 | n/a | n/a |
| benign mesothelioma | $20.85 | $13.90 | $0.68 | $0.56 | n/a | n/a |
| dui defense lawyers | $20.75 | $14.98 | $2.29 | $3.51 | $0.15 | $0.00 |
| home equity credit | $20.63 | $14.84 | $3.77 | $2.50 | $0.13 | $0.06 |
| personal injury lawyer minnesota | $20.60 | $14.94 | $9.61 | $6.80 | $4.15 | $4.56 |
| compare car insurance quotes | $20.41 | $14.91 | $4.66 | $3.10 | n/a | n/a |
| asbestos cancer | $20.35 | $14.00 | $0.98 | $0.69 | n/a | n/a |
| houston accident lawyers | $20.33 | $14.43 | $7.90 | $5.45 | $3.35 | $3.47 |
| mesothelioma lung cancer | $20.21 | $13.47 | $1.04 | $0.66 | n/a | n/a |
| personal injury attorneys | $20.13 | $14.29 | $8.43 | n/a | $5.81 | $3.91 |
| injury claim | $20.11 | $13.41 | $2.70 | $1.80 | $0.31 | $0.15 |
| mesothelioma cure | $20.07 | $13.86 | $1.81 | $1.20 | $0.28 | $0.14 |
| asbestos cancer mesothelioma | $20.04 | $13.36 | $1.24 | $0.80 | $0.06 | $0.00 |
| personal injury lawyers pittsburgh | $20.04 | n/a | $10.09 | n/a | $6.54 | n/a |
| online homeowners insurance quotes | $19.99 | $14.33 | $6.93 | $4.71 | $3.11 | $2.72 |
| florida personal injury lawyers | $19.91 | $14.42 | $8.26 | $5.62 | $2.56 | $2.44 |
| mesothelioma disease | $19.90 | $13.27 | $1.07 | $0.87 | $0.06 | $0.00 |
| dui lawyer | $19.87 | $14.10 | $4.41 | $2.94 | $0.48 | $0.31 |
| refinance mortgage | $19.77 | $13.26 | $3.16 | $2.09 | $0.13 | $0.06 |
| train accident attorney | $19.76 | $13.30 | $5.94 | $3.99 | $1.79 | $1.38 |
| injury attorneys | $19.70 | $13.86 | $8.23 | $5.58 | $5.22 | n/a |
| greensboro personal injury lawyers | $19.65 | n/a | $7.34 | n/a | $6.18 | n/a |
| traffic accident lawyers | $19.63 | $13.20 | $6.44 | $4.56 | $2.89 | $3.26 |
| automobile accident attorney | $19.61 | $13.27 | $5.12 | $3.47 | $1.80 | $1.20 |
| mesothelioma information | $19.58 | $13.05 | $1.39 | $0.91 | $0.13 | $0.06 |
| mesothelioma cancer | $19.50 | $13.00 | $1.14 | $0.73 | $0.13 | n/a |
| mesothelioma radiation | $19.43 | $21.84 | $1.67 | $0.00 | n/a | n/a |
| compensation solicitors | $19.38 | $12.92 | $2.22 | $1.46 | $0.07 | $0.00 |
| dwi defense attorney | $19.37 | $13.82 | $5.34 | $3.92 | $1.96 | $0.00 |
| equity lines | $19.36 | $13.67 | $3.38 | $2.24 | $0.18 | $0.08 |
| miami accident lawyers | $19.22 | $13.85 | $3.32 | $2.22 | $0.31 | n/a |
| secured loan consolidation | $19.22 | $13.79 | $2.97 | $1.97 | $0.07 | $0.00 |
| online car insurance quote | $19.13 | $13.98 | $2.03 | $1.33 | $0.09 | $0.05 |
| mesothelioma survival | $19.07 | $12.71 | $0.32 | $0.20 | n/a | n/a |
| work accident | $19.06 | $12.71 | $2.76 | $1.84 | $0.32 | $0.16 |
| florida accident attorney | $18.99 | $13.20 | $2.84 | $1.88 | n/a | n/a |
| dwi attorney | $18.96 | $12.64 | $4.62 | $3.08 | $0.47 | $0.28 |
| loan consolidate | $18.93 | $12.76 | $1.48 | $0.97 | n/a | n/a |
| injury claims | $18.92 | $12.61 | $3.37 | $2.25 | $0.41 | $0.22 |
| kansas personal injury attorney | $18.77 | $13.44 | $6.24 | $4.26 | $3.93 | n/a |
| atlanta car accident attorney | $18.76 | $12.51 | $2.21 | $2.12 | n/a | n/a |
| auto accident attorneys | $18.75 | $12.84 | $2.27 | $1.64 | n/a | n/a |
| dui attorney | $18.75 | $12.64 | $2.95 | $1.96 | $0.25 | n/a |
| florida accident lawyers | $18.72 | $12.79 | $7.52 | $5.01 | $4.65 | $3.10 |
| mesothelioma prognosis | $18.65 | $12.44 | $1.21 | $0.79 | $0.27 | $0.13 |
| car accident lawyers | $18.60 | $13.08 | $6.97 | $4.64 | $1.53 | $0.99 |
| mesothelioma symptom | $18.35 | $12.24 | $1.03 | $0.65 | n/a | n/a |
| houston accident attorney | $18.24 | $12.89 | $4.28 | $3.38 | $0.39 | $0.00 |
| auto accident lawyers | $18.18 | $12.31 | $2.89 | $1.92 | $0.08 | $0.00 |
| mesothelioma symptoms | $18.11 | $12.07 | $1.52 | $0.99 | $0.06 | $0.05 |
| tax attorney | $17.99 | $12.89 | $1.64 | $1.08 | $0.16 | n/a |
| mesothelioma stage | $17.89 | $11.93 | $0.59 | $0.53 | $0.13 | $0.00 |
| what is mesothelioma | $17.78 | $11.86 | $0.64 | $0.39 | $0.07 | $0.05 |
| abdominal mesothelioma | $17.70 | $11.80 | $0.97 | $0.61 | $0.13 | $0.11 |
| mesothelioma cause | $17.67 | $11.78 | $0.74 | $0.55 | n/a | n/a |
| dwi lawyer | $17.59 | $11.73 | $4.90 | $3.30 | $0.86 | $0.54 |
| treatments for mesothelioma | $17.38 | n/a | $0.95 | n/a | $0.24 | $0.00 |
| personal injury claims | $17.34 | $11.57 | $2.38 | $1.58 | $0.40 | $0.22 |
| motorcycle accident attorney | $17.13 | $11.50 | $4.78 | $3.19 | $1.43 | $0.95 |
| construction accident lawyers | $17.02 | $12.17 | $5.74 | $4.11 | $2.47 | $1.71 |
| dui defense lawyer | $16.81 | $12.01 | $2.57 | $1.70 | $0.36 | $0.17 |
| refinancing | $16.80 | $12.12 | $2.46 | $1.72 | n/a | n/a |
| accident attorney | $16.55 | $11.36 | $3.18 | $2.11 | $0.30 | n/a |
| miami accident attorney | $16.55 | $11.10 | $3.39 | $3.43 | n/a | n/a |
| symptoms of mesothelioma | $16.55 | $11.03 | $1.60 | $1.04 | $0.09 | $0.05 |
| mesothelioma causes | $16.48 | $10.99 | $0.71 | $0.44 | n/a | n/a |
| accident lawyers | $16.34 | $11.18 | $2.30 | $1.51 | $0.09 | $0.05 |
| car accident los angeles | $16.32 | $11.38 | $2.67 | $1.78 | $0.40 | $0.21 |
| dwi lawyers | $16.29 | $11.14 | $5.52 | $3.85 | $1.45 | $0.96 |
| secured loan | $16.20 | $10.80 | $2.09 | $1.38 | $0.15 | $0.07 |
| mesothelioma treatment option | $16.07 | $10.73 | $1.44 | $1.39 | n/a | n/a |
| mesothelioma smoking | $15.98 | n/a | $1.61 | $0.00 | n/a | n/a |
| car accident attorneys | $15.87 | $11.22 | $4.65 | $3.12 | $0.91 | $0.60 |
| mesothelioma lawyers | $15.86 | $10.57 | $0.96 | $0.63 | n/a | n/a |
| mesothelioma cancers | $15.67 | $11.76 | $0.72 | $0.59 | n/a | n/a |
| accident attorneys | $15.46 | $10.62 | $4.66 | $3.13 | $0.89 | $0.57 |
| asbestos lawyer mesothelioma | $15.44 | $10.29 | $0.69 | $0.42 | $0.07 | $0.05 |
| mesothelioma lawsuits | $15.27 | $10.18 | $1.50 | $0.98 | $0.18 | $0.10 |
| indiana personal injury attorney | $15.11 | $10.19 | $5.70 | $4.14 | $3.34 | $3.01 |
| car accident attorney | $15.07 | $10.33 | $5.08 | $3.58 | $2.21 | $1.50 |
| mesothelioma cancer treatment | $15.03 | $10.02 | $0.73 | $0.48 | n/a | n/a |
| home owners insurance quotes | $14.93 | $10.88 | $5.02 | $3.59 | $1.55 | $2.08 |
| accident claims | $14.51 | $9.67 | $0.93 | $0.59 | n/a | n/a |
| insurance quotes | $14.37 | $10.23 | $1.88 | $1.26 | n/a | n/a |
| chicago dui | $14.33 | $10.07 | $2.16 | $1.43 | $0.16 | n/a |
| mesothelioma asbestos | $14.08 | $9.39 | $0.81 | $0.51 | $0.14 | n/a |
| free credit report com | $13.48 | $9.97 | $3.16 | $2.12 | $1.34 | $0.89 |
| peritoneal mesothelioma | $13.28 | $8.86 | $0.32 | $0.16 | $0.12 | $0.05 |
| medical malpractice ohio | $13.19 | $9.70 | $1.99 | $1.33 | $0.44 | $0.24 |
| mesothelioma clinical trials | $13.18 | n/a | $0.90 | n/a | $0.67 | $0.00 |
| mesothelioma and asbestos | $12.64 | $8.43 | $0.53 | $0.32 | $0.09 | $0.00 |
| texas dwi | $12.60 | $8.40 | $0.74 | $0.46 | n/a | n/a |
| oklahoma dui | $12.14 | $8.97 | $0.83 | $0.53 | $0.13 | $0.05 |
| mesothelioma lawsuit | $11.69 | $7.79 | $0.39 | $0.23 | n/a | n/a |
| insurance quotes com | $10.31 | $6.88 | $0.81 | $0.51 | $0.08 | $0.05 |
| mesothelioma staging | $10.18 | $10.43 | $0.41 | $0.00 | n/a | n/a |
| mesothelioma exposure | $10.01 | $6.66 | $0.19 | $0.10 | n/a | n/a |
| mesothelioma patients | $9.60 | $7.77 | $0.42 | n/a | $0.29 | $0.00 |
| mesothelioma asbestosis | $9.60 | $6.40 | $0.39 | $0.20 | n/a | n/a |
| manhattan mini storage | $8.97 | $6.68 | $0.68 | $0.45 | $0.22 | $0.14 |
| mesothelioma cases | $8.59 | $5.73 | $0.24 | $0.11 | $0.07 | $0.00 |
| desmoplastic mesothelioma | $7.58 | $5.03 | $0.15 | $0.09 | n/a | n/a |
| century insurance | $6.60 | $4.40 | $0.51 | $0.31 | $0.18 | $0.09 |
| mesothelioma survival rates | $6.14 | $0.00 | n/a | n/a | n/a | n/a |
| mesothelioma surgery | $5.73 | $3.80 | $0.15 | $0.00 | n/a | n/a |
AdSenseAccelerator gets its values from AdWords. As you can see, the numbers are in fact lower than what CyberWyre is reporting. What I like to look at in these reports, however, is the bid gap. AdSenseAccelerator shows the estimates (Google only provides estimates for these values) for the bids at different positions in the sponsored links of a search engine results page. Look at the bids for mesothelioma, second in our list. The first bid is high, $55.76, and so is bid 3, $37.17, but bid 4 drops quite dramatically down to $3.59. Other keywords have sharper drops.
Still, there are a lot of high values here, which would tempt us to build some content around those keywords. But remember two important facts:
- These are search network bid prices, not content network (AdSense) bids. Many advertisers are savvy enough to disable content network bidding or else bid much, much less for it.
- Advertisers pay less than the bid price in almost all cases, sometimes much less. A lot of the first place bidders bid extremely high just to get that first spot, knowing of course that they’ll pay a bit more than what the second place bidder pays, which is often a much lower bid.
Plus we haven’t even touched smart pricing…
And, of course, with so many AdSense publishers out there looking at these lists you can be certain there’s a lot of competition for those keywords. If you can’t get traffic to your pages, you won’t make any money. You can put up as many mesothelioma pages as you want, but getting your pages to outrank all those lawyers’ pages isn’t going to be easy.
I’m not saying (and have never said) that high-paying keyword lists are useless. But you have to be a bit skeptical and do your own research to figure out how “profitable” some of these niches really are and whether you have any chance at all of making money with them yourself.
Sponsored Link: Looking to quickly build good-looking, well-linked, AdSense-ready sites? Check out my PLRSiteBuilder tool.
Eric Giguere is the author of the AdSense book “Uncommon AdSense” and the award-nominated AdSense blog “Make Easy Money with Google and AdSense”. Subscribe to the blog and get free stuff!
Are You An AdSense Guru?
Here’s a tongue-in-cheek video that explains my #1 pet peeve with AdSense gurus:
If you can’t see the video, please follow this link: Are You An AdSense Guru?.
Alright, it’s a minor thing, but still….
Sponsored Link: Check out the Simple Cash Blog for some simple online money-making techniques that anyone can implement.
Eric Giguere is the author of the AdSense book “Uncommon AdSense” and the award-nominated AdSense blog “Make Easy Money with Google and AdSense”. Subscribe to the blog and get free stuff!
YouTube Video: PLRSiteBuilder Overview #1
So I’ve been playing around with videos over the past week, which is going to serve me well when I start playing with the new AdSense video units. My first video is an overview of my new site-building software. You can see the video here via YouTube:
It doesn’t really do justice to the application, though, so please visit the PLRSiteBuilder home page for a larger version. Not that I want Cam to accuse me of being an Internet marketing sleazoid again, but a guy’s gotta promote his own stuff…
I’ll post an entry shortly telling you how I do all of this stuff. Creating the video was ridiculously easy. The hard part was shrinking its size to save on bandwidth while still keeping acceptable quality.
Sponsored Link: Check out the Simple Cash Blog for some simple online money-making techniques that anyone can implement.
Eric Giguere is the author of Uncommon AdSense and the award-nominated (that just means it lost!) blog Make Easy Money with Google and AdSense. Subscribe to the blog and get free stuff!
What Do You Want To See?
I’d like to get some feedback from my regular readers, because sometimes I don’t know which direction I should take in writing new content for this blog. For example, a while back I wrote Part 1 of a series on how to create a mobile-ready website. But I never continued the series… and no one’s asked me to continue it… So I wonder if anyone wants it continued?
I have comments enabled on this blog. And I don’t use “nofollow” on the links in those comments, which is great for you. (If you spam me, I just delete your comment. End of story.) So use the comments. Tell me what you want to see more of. Or what you’d like me to finish. Or start. Or tell us why your AdSense site is so great.
P.S.: If you want to see PLRSiteBuilder in action, watch this video I made.
Sponsored Link: For a complete set of AdSense best practices, read Uncommon AdSense.
Eric Giguere is the author of Uncommon AdSense and the award-nominated (that just means it lost!) blog Make Easy Money with Google and AdSense.
The AdSense Crapshoot
Yesterday, ericgiguere.com was offline for 24 hours because of some severe network outage at CIHost, which is where the server is co-located. All my mail gets filtered there, so I was unable to send or receive anything except through my backup GMail account. What an odd feeling to be cut off like that. Luckily it only affected a couple of my sites, and had no effect at all on the pre-launch festivities for PLRSiteBuilder.
One of the questions I get every so often goes something like this: “I heard AdSense is dying and isn’t viable anymore. What do you think?”
AdSense isn’t dying by any means. It’s a very viable source of online income. However, I will say this about it: making real money with AdSense is a crapshoot, and don’t let anyone else tell you otherwise.
Am I contradicting myself? Of course not! Every online venture is a crapshoot. Nobody’s come up with a foolproof, 100% guaranteed way to make lots of money using Internet marketing. Or offline marketing, for that matter. Working hard isn’t enough. Even working smart isn’t enough. There’s always an element of luck involved. You have to be in the right place at the right time. Just ask Bill Gates.
Based on my experience, there are two ways to make serious money with AdSense:
- Develop a single high-traffic site/blog in a well-paying niche. This is a non-trivial, long-term approach. You have to make your site into an authority site with good search engine rankings. The niche is key, however. A lot of traffic won’t make you a lot of money from AdSense if you’re only getting a penny per click.
- Create a network or sites/blogs. This is the short-term approach. It’s non-trivial, too, but in many ways simpler than the single-site approach. Here the focus is on building a network of (carefully and topically interlinked) sites on a variety of topics. Most sites will be duds, earning maybe $1 a day, but a few will be stars, outshining the rest by a wide margin. Once you find a few stars, you expand your network around those stars, either by developing related sites or by transforming the stars into true authority sites.
If you’re serious about making a full-time income with AdSense, then, you must be prepared to do some upfront work to get there. Once things are established you can ease off, which is the great thing about AdSense, but getting there is not easy. (As I write this, I see that the big-name IM gurus are busy promoting the free report The IM-Myth, which to be honest is a way for Russell Brunson to build up a list of potential customers for the new product he’s launching next week. The report, however, is very instructive if you want to see how much work is involved in running a successful full-time Internet business.)
That’s if you want to make thousands per month in AdSense earnings. If you’re only looking to supplement your income then there is a lot less work required on your part. Making $10 a day or less may not sound like much, but it’s still money coming in to support your hobby/passion and you get the added benefit of tax deductibility (details vary, of course) for things you’re spending money on anyhow (i.e. hosting, domains, books, hardware, software). The great thing is you don’t really have to spend any time chasing down advertisers, you let Google’s patented ad targeting show the best ads for you. All you do is spend a bit of time at the beginning to make sure you’re doing all the right things from an ad targeting viewpoint — things that you’ll want to do anyhow for search engine optimization (SEO). After that, you focus on content and attracting traffic.
AdSense is not a magic bullet. If you’re interested in the serious money-making side of AdSense then you need to choose one of the two strategies above and work hard for a few months. Nobody’s going to hand you money on a silver platter.
If the multi-site approach is what interests you, you’ll need to automate or outsource parts of your operation, otherwise you’ll be spending all your time on administrative stuff instead of on content and traffic. That’s how PLRSiteBuilder came about — I needed a tool that would quickly build a site for me from content. I wrote the tool for me and only recently decided to make it usable by non-geeks and sell it. We’ll be seeing it in action in the next installment of my AdWords case study, since adding content to your landing pages is an easy way to reduce your AdWords advertising costs.
If PLRSiteBuilder interests you, by the way, I’m now giving non-subscribers access to special pre-launch pricing for the tool, which should officially launch next week. The reviews are very favorable so far. Drop me a note and I’ll send you the link to a page that has all the details. Note that PLRSiteBuilder can now automatically convert Microsoft Word documents into text files, which makes the initial site setup even simpler.
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Eric Giguere is the author of Uncommon AdSense and the award-nominated (that just means it lost!) blog Make Easy Money with Google and AdSense. Subscribe to the blog and get free stuff!
Finding Authority Sites With Google Alerts
Over two years ago I wrote about using Google Alerts to find content thiefs. It’s still incredibly useful for that. But there’s another reason to use Google Alerts, and that’s to find new authority sites.
There are many definitions of what an “authority site” is. For the purposes of this discussion, an authority site is a site that Google thinks is an authority. (Some would argue that this is the only definition that matters…)
To find new authority sites, just create some Google Alerts for some of the core keywords related to your topic/niche. Every once in a while you’ll be sent an email with a list of new pages/posts that match those keywords. Those sites are authority sites in Google’s eyes. They may not say so, but it’s implicit. After all, there’s a ton of content being added to the Web at any given point in time. Google would spend all of its time mailing updates to everyone without some kind of filtering. That’s why this works. If a site’s made it through Google’s filters, you know that Google thinks the site is worth looking at. And so you should.
Why care about authority sites? Well, many of them are blogs, which is an opportunity for you to leave an insightful comment or two and get links and traffic back to your site. Some sites offer link exchanges. Or maybe sell links. (Oh, the horror! The horror! — Matt Cutts) Or look for interesting news/tidbits/articles/whatever that you can contribute. And some sites are useful just as case studies to learn from.
Setting up a few Google Alerts is trivial. Do it today!
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Eric Giguere is the author of Uncommon AdSense and the award-nominated (that just means it lost!) blog Make Easy Money with Google and AdSense.